Wella Color Charm Powder Lightener
Wella Color Charm Powder Lightener
PRODUCT DETAILS
- POWDER LIGHTENERS •
- UP TO 7 LEVELS OF LIFT •
- • FOR ALL ON- AND OFF-THE-SCALP APPLICATION TECHNIQUES •
- DUST-FREE FORMULA
- Wella Color Charm Powder Lightener is a controlled reliable lightening action. Protecting the oil system helps to lock in moisture.
- Great for all on-and-off-the-scalp application techniques and provides
- up to 7 levels of lift. Excellent for highlights with foils or balayage techniques, full head lighting, regrowth applications, and
- color correction.
- Here's how it works:
- Color Charm Permanent Hair Color technology saturates, penetrates, and fuses with the hair to deliver vibrant color that is exceptionally fade resistant. Here's how it works: Saturates: Color coupler molecules combine with a color activator to form a gel. You can put it exactly where you want and it will stay there, saturating every strand of hair as you apply. Penetrates: The gel penetrates the hair shaft to deliver vibrant color molecules. Fuses: The color fuses deep within the cortex of the hair to make it exceptionally fade resistant. Results: Beautiful, vibrant, long-lasting hair color and excellent gray coverage
- Vibrant palette without boundaries in neutral, ash, gold, warm and red shades Long-lasting, fade-resistant results True-to-tone color Three different forms: Liquifuse™ Gelfuse™ Cremefuse™ technology Excellent gray coverage that covers the most resistant gray Up to 60% more conditioning than the leading competitor Up to 43% more shine, even on darker hair* Gentle floral fragrance for a pleasurable coloring experience *versus untreated hair
